Established in 2016, GRUBER studio is an independent consultancy that partners with clients to create irresistible brands, places and spaces. We assemble teams of select senior creatives to ensure on-time quality deliverables.
Fredrik Gruber
Creative Director & Founder
Call: +46 760 578428
Write: fredrik@gruber.studio
Visit: Björklundabacken 3, 436 57 Hovås
Concept and strategy
Branding
Creative Direction
Placemaking
Space activation
Products and packaging
Polestar
Vasakronan
AMF Fastigheter
Broods
Next Step Group
Nintendo
Getty Images
Telia
Crescent
Craft Sportswear
Svenska Fönster
Sail Racing
Premiumwater
Liseberg
Insight
We start by gaining deep insight into your company’s landscape, objectives, and audience. This foundational stage involves thorough research, collaborative workshops, in-depth interviews, and strategic planning, forming the basis for our creative process. Through close collaboration, we uncover key challenges and potential opportunities, shaping a clear direction for the project.
Concept
With the project framework established, we dive into the creative process. This phase involves developing mood boards, experimenting with sketches, testing ideas, and crafting a central concept that will guide the project—whether it’s a brand identity, workplace environment, retail experience, or launch campaign. Through collaboration, we refine the concept, define the visual direction, and determine the best techniques and methods to bring the vision to life across any platform.
Design
We develop the essential elements needed to bring the brand, project, or space to life. This includes crafting a flexible production system that seamlessly adapts to ongoing needs, ensuring consistency and efficiency across all assets. Whether it’s digital content, physical materials, or spatial applications, our structured approach allows for smooth execution and long-term management, providing the necessary foundation for a cohesive and scalable brand presence.